Why You Need to Hire a Content Writer

As a business owner, you’re looking for ways to improve visibility and remain at top-of-mind with your customers. If you’ve heard that a blog or other content marketing can draw traffic to your website, you heard right! But that’s not the only reason blogging is awesome for your business. Content marketing in the form of … Continue reading Why You Need to Hire a Content Writer

Top 9 Content Marketing Tips for 2020

No matter what time of year it is, you’re probably planning, creating, or sharing some content for your business. Content marketing is a core piece of a well-rounded marketing plan--but it doesn’t happen on its own.  It takes planning to provide value and variety to your audience in the form of great content. If you’re … Continue reading Top 9 Content Marketing Tips for 2020

How to Improve Your Content Marketing with the Hero’s Journey

hero's journey content marketing brand story

[Updated Jan 17, 2020]   You’ve probably heard it before: Good marketing is about storytelling. A good story sells products. Your brand needs a story. “Storytelling” is the content marketing buzzword of the past few years. It’s everywhere from conferences to courses to books - to the point where some marketers are over. it. Over it! … Continue reading How to Improve Your Content Marketing with the Hero’s Journey

Why Your Brand Needs a Story

No matter what you do, your job is to tell your story. — Gary Vaynerchuk A major aspect of growing any business is developing a great brand. And the number one way to build a great brand is with great content. Top brands use content to tell an evolving story, while sprinkling in their knowledge … Continue reading Why Your Brand Needs a Story